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In today’s environment of go-to-market efficiency, budget holders don’t loosen the purse strings without confidence that a cost is an investment. But here’s the kicker: nothing delivers results like in-person events. While virtual and hybrid events held their own a…
While some elements in the marketing technology stack have significantly evolved over the last decade – think intent, ABM, and advertising – event technology hasn’t experienced the same pace of advancement. Event technology has long been an essential but often…
According to Forrester’s Q1 2024 State Of B2B Events Survey, 95% of respondents said measuring event ROI is a top priority. That stat is taken to heart by the marketing teams behind the exhibitors at your booth. So, picture this:…
As an association event planner, you’re competing for attention from a busy audience. Your members have increasing daily demands, budget challenges, and overflowing inboxes. But the stakes are high — 47% of associations cite a lack of engagement as the…
Event planning in a time of elevated costs can feel like creating a three-star experience on a boxed wine budget – everyone wants a showstopper, but rising expenses across the board are making it harder to deliver. While event planners…
New Open Block Inventory Feature & Aura by Streampoint In recent months, Streampoint has launched two transformative solutions designed to streamline and enhance event management: Open Block Inventory, an innovative new feature within Resiada that addresses full hotel room…
For event managers and group housing managers, understanding attrition in hotel contracts is essential to avoid unexpected financial penalties and keep event planning on track. Attrition refers to the minimum number of rooms that need to be booked within a…
Streampoint Celebrates Recognition of Three Team Members Among “The 100 Most Influential Event Professionals for 2024” Eventex has officially unveiled The 100 Most Influential Event Professionals for 2024, and we are thrilled to announce that three distinguished leaders from Streampoint…
At first glance, room block management may seem straightforward: send RFPs to hotels, secure a room block, agree on terms, and check it off your to-do list. But is it really that simple? The reality is far more complex. Managing…
With the increasingly strategic role of events for companies and associations, event management has evolved far beyond the baselines of venue selection and catering. Enterprises around the world regard corporate events, like conferences, as essential components of their high-level strategic…