Event measurement has long been tied to attendance numbers, registration conversions, and ROI calculations. While these metrics provide a useful…
Registration is one of the first, and certainly one of the key, touchpoints your attendees have with your event (and…
Courtship is a timeless ritual—a delicate dance that’s as vital to human relationships as it is to the success of…
According to Forrester’s Q1 2024 State Of B2B Events Survey, 95% of respondents said measuring event ROI is a top…
As an association event planner, you’re competing for attention from a busy audience. Your members have increasing daily demands, budget…
Event planning in a time of elevated costs can feel like creating a three-star experience on a boxed wine budget…
For event managers and group housing managers, understanding attrition in hotel contracts is essential to avoid unexpected financial penalties and…
At first glance, room block management may seem straightforward: send RFPs to hotels, secure a room block, agree on terms,…
With the increasingly strategic role of events for companies and associations, event management has evolved far beyond the baselines of…
As an event manager, planning a successful event involves many tasks. Firstly, you need to secure venues, organize food and…
In today’s world, focusing on sustainability for events has become increasingly crucial. With a deepening awareness of their environmental impact,…
While you help create incredible experiences from large conferences, epic festivals, and activated meetings, the success of these meetings require…
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