To say that social media is everywhere these days would be an understatement. About seven in 10 Americans use social media as part of their daily routine, according to Pew Research. So, what does this mean for events? It means…
New year, new strategy! Looking to promote your event? We’ve got you covered with some ideas on how to kick off your event marketing strategy for 2019. After months of venue sourcing, securing speakers and finalizing your event agenda, the…
Event planners are master jugglers, balancing multiple tasks at once. Above all of them is perhaps the task of choosing an appropriate event venue, which can make or break your event. According to MPI’s industry outlook report, 36% of event…
You’ve got an event coming up and time has come to start finding speakers. As part of this process you’re probably also looking to see who you might engage as a keynote speaker to headline your event. Regardless of whether…
There’s something of a misconception of social media being the fastest, cheapest and easiest means of building your event brand. Yes, it’s the fastest in terms of being able to just dive straight in, and cheapest due to the lack…
Have you ever attended an event and once it’s over found yourself wishing you’d had a more fruitful networking experience? Let’s face it, over the course of an event you’re often interacting with droves of fellow professionals and you may…
So, you’re holding an event. But how do you reach out beyond your current exhibitors and attendees to grow your event? It all comes down to successful branding, design & marketing. Most of the time you’ll find yourself outsourcing this…
As we spring into the warmer months (here in the Northern Hemisphere at least) it’s time to start thinking about ways we can improve the event experience for attendees. Here’s five ways you can create a great first impression…
Courtship – a ritual that’s been going on since the beginning of time and key to the continued survival of humanity. Don’t worry, we’re not going to go down the path of what may have been an awkward health or…
We all know good data is clean data – that goes without saying. And like good health and hygiene, a state of clean data is best when it becomes a habit (don’t worry, this isn’t going to turn into one…