To plan a successful event, you probably rely on email for outreach. After all, about 74% of marketers say that email is their most commonly used tool for event promotion. It makes sense. We check our emails every day: in…
As you know, your website is an attendee’s first glimpse into your event. That’s why it’s an important vehicle in your event marketing toolkit to turn potential attendees into actual attendees. As we continue to explore event marketing trends and tools for Event…
After months of venue sourcing, securing speakers and finalizing your agenda, all the main ingredients of your event are in place. It’s time to take a breather, right? Unfortunately not. While event planning is one thing, marketing your event is…
Event technology is designed to simplify the event planning process for you. This is where event integrations come in. They exist to streamline processes, give you greater access to data and make your life easier as you’re balancing multiple tasks….
Imagine you’re planning an awesome event. You likely already are. You’ve just received an email that someone registered for your event. But wait. You open MailChimp to discover that the new attendee is already in your mailing list. Whoa! How…
Event industry professionals are inundated with new technologies and platforms to meet their needs. So, how do you navigate the increasingly complex world of event technology? Where do you start? As Event Technology Week is underway, we’ve got some tips…
You’re planning an event. You’re inundated with tasks, from sourcing a venue to finalizing your event agenda. You may be wondering how you can balance it all. This is where event management technology comes in. As Event Technology Week kicks off,…
To say that social media is everywhere these days would be an understatement. About seven in 10 Americans use social media as part of their daily routine, according to Pew Research. So, what does this mean for events? It means…
New year, new strategy! Looking to promote your event? We’ve got you covered with some ideas on how to kick off your event marketing strategy for 2019. After months of venue sourcing, securing speakers and finalizing your event agenda, the…
Event planners are master jugglers, balancing multiple tasks at once. Above all of them is perhaps the task of choosing an appropriate event venue, which can make or break your event. According to MPI’s industry outlook report, 36% of event…